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Meta asks the government to block OpenAI’s switch to a for-profit

Plus: BBC complains to Apple over misleading shooting headline

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2025 Prediction: A Surge of Self-Serve CTV Buyers

Roku predicts that 2025 will be a breakthrough year for self-serve CTV advertising. Roku Ads Manager makes it easy to integrate CTV into your 2025 marketing mix. Easily segment your target audience, optimize campaigns in real-time, and drive conversions with interactive ad formats and shoppable ads with a Shopify integration. Roku Ads Manager makes CTV advertising accessible and impactful for businesses of any size.

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Shako - The app features natural language processing, which allows users to ask questions in their own words and receive versatile engagement. This includes creative prompts for inspiration and entertainment, as well as technical assistance for tasks such as coding and template creation.

Tavus - Tavus offers an innovative programmatic tool for personalized video creation, enabling product, marketing, and sales teams to build stronger relationships with their customers.

Smartersales - Smarter Sales is an AI-assisted CRM automation tool that streamlines sales call data management, improving sales team performance and enabling better results.

Happy Saturday! Ben here. Did you check out Wednesday’s deep dive edition on 3 AI tools?

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